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What is Sora?
Sora is OpenAI's video generation model, one of the products that opened up this category. In 2026 its situation has changed considerably: it stopped being free in January and its standalone app was retired in April, so today you use it through a ChatGPT subscription. It generates video with sound from text or an image, with strong physical and narrative coherence.
Pros
- Physical and narrative coherence among the best available
- Generates video with synchronised audio
- Included in ChatGPT Plus, no separate subscription needed
- Accepts prompts in Spanish
Cons
- No longer has a free plan or its own app (retired in April 2026)
- Short clips: 5 seconds on Plus, 20 on Pro
- OpenAI has announced the Sora 2 API will sunset in September 2026
What Sora is like in practice
Where it stands out
It understands complex instructions better than average: scenes with several elements, shot changes described in the prompt itself and coherence within the clip. If you already pay for ChatGPT, you have it inside the subscription, and that is the cheapest route available to test high-quality video generation.
Where it falls short
Content filters are strict and reject generations for reasons that are not always obvious, which interrupts the work. And it carries the sector's problem: short clips, limited coherence between generations and a character that shifts between shots if you try to assemble a sequence.
How its pricing works
It is included in ChatGPT's paid plans, with generation limits by tier: not a separate expense if you are already in. For anyone who is not, paying the subscription just for this compares poorly with dedicated video tools giving more credits for the same money.
Is Sora right for you?
Yes, if…
You already pay for ChatGPT Plus and want to generate video without adding another subscription: its physical and narrative coherence is among the best, and it generates with synchronised audio.
No, if…
You want to try it free: it lost its free plan in January 2026 and its standalone app was retired in April. And clips are short: 5 seconds on Plus, 20 on Pro.
Frequently asked questions
Is Sora free?
Not any more. OpenAI removed the free tier in January 2026. Access now comes through ChatGPT Plus ($20/month) or Pro ($200/month), with different duration and resolution limits.
Does the Sora app still exist?
No. The standalone web and iOS app was discontinued on 26 April 2026; it is now used inside ChatGPT.
Sora, Veo or Kling?
Sora stands out on narrative coherence, Veo on integration with Google's ecosystem and image quality, and Kling on value for money with free daily credits.