Comparison
Frase vs Semrush
Frase: Research, write and optimise SEO content from a single editor. Semrush: The leading SEO suite, with AI tools and chatbot visibility tracking.
| Frase | Semrush | |
|---|---|---|
| Rating | 4.2 | 4.5 |
| Price | Free trial 7-day free trial, no card. Starter $39/month, Professional $109/month, Scale $299/month (annual). | Free trial Pro from $117.33/month (annual) or $139.95/month. 7-day free trial. |
| Free plan | ||
| API available | ||
| Open source | ||
| In Spanish | ||
| No watermark | — | — |
| Platforms | Web · Extension | Web |
Frase
- Builds the article outline from what already ranks
- GEO tracking included on every plan since 2026
- Editor with real-time scoring as you write
- No permanent free plan, only a 7-day trial
- The Starter plan is tight (10 articles a month)
Semrush
- The most complete keyword and competitor database on the market
- AI Visibility Toolkit: measures your presence in chatbot answers
- All in one: SEO, advertising, content and social media
- Expensive: the Pro plan starts at ~$117/month and add-ons stack up fast
- Considerable learning curve given the sheer number of tools