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What is Gemini?
Gemini is Google's AI assistant. It integrates with Gmail, Docs, Drive and Search, and its free plan is one of the most generous around. The paid plans add the most capable models and more storage.
Pros
- Very generous free plan
- Integrates with Gmail, Docs and Drive
- Image and video generation included
Cons
- Less accurate on complex coding tasks
- Requires a Google account
What Gemini is like in practice
Where it stands out
What no other assistant has is access to your Gmail, Drive and Calendar: it answers about your own email and files without you uploading anything. If your work runs through Google, the saving from not exporting and re-uploading is daily and adds up. It also searches Google as it answers, so it stays current.
Where it falls short
Granting it access to your email is a decision worth thinking about: you are authorising a tool to read everything in there. And in long-form Spanish writing it trails its rivals: it does the job, but the text needs more editing if it is going to be published. Integration is the reason to choose it, not the prose.
How its pricing works
Its free plan is among the most generous around, with access to good models and few cut-offs in normal use: Google can afford it and wants market share. If you are going to use AI without paying, this is where you get most. If you will pay anyway, the gap with the competition narrows sharply.
Is Gemini right for you?
Yes, if…
You live in Gmail, Docs and Drive: having it built in changes your day. Its free plan is among the most generous around and includes image and video generation without paying.
No, if…
You code seriously: it is less precise than Claude or ChatGPT on complex coding tasks. And everything requires a Google account, which is not always an option at work.
Frequently asked questions
Is Gemini free?
Yes, the free plan is one of the most complete out there. Paid plans start at around €22/month.
Compare Gemini head to head
Pricing, features and limits of Gemini against its direct rivals.
Where Gemini appears
Rankings where we have picked this tool.