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What is SE Ranking?
SE Ranking is the affordable alternative to the big SEO suites: rank tracking, keyword research, technical audits and backlink analysis for considerably less than Semrush or Ahrefs. It includes AI search visibility (ChatGPT, Perplexity and AI Overviews) and its interface is translated into Spanish, which is rare in this category.
Pros
- Considerably cheaper than Semrush and Ahrefs with comparable features
- Interface and support available in Spanish
- Very accurate rank tracking, including by location
- Full 14-day trial with no credit card
Cons
- AI search tracking is a separate paid add-on
- Its backlink index is smaller than Ahrefs'
- No permanent free plan
What SE Ranking is like in practice
Where it stands out
It covers what you actually use every week — rankings, technical audits, keywords, competitors — at a fraction of what the big suites cost. And it is clearly built for agencies and freelancers: several projects per plan, white-label reports included and reasonable per-site pricing when you handle clients.
Where it falls short
In data depth it trails the premium suites, especially on the link index and in large English-language markets where it spots fewer opportunities. For high-end pure SEO the ceiling shows; for running ten mid-sized projects efficiently, less so.
How its pricing works
Plans sit well below the direct competition and scale by tracked keywords and check frequency. For a small agency, cost per client is what decides, and that is where it wins. There is a free trial long enough to cross-check its volumes against keywords you already know.
Is SE Ranking right for you?
Yes, if…
You want a complete SEO suite without paying Semrush or Ahrefs prices, and you work the Spanish market: it is one of the few with a Spanish interface and support.
No, if…
Backlink analysis is the core of your work: its index is smaller than Ahrefs'. And there is no permanent free plan, only a 14-day trial.
Frequently asked questions
Does SE Ranking have a free plan?
No, but it offers a 14-day trial of the full version with no credit card. The Core plan costs $103.20/month billed annually.
Does it measure visibility in ChatGPT?
Yes, through its AI search module, which tracks AI Overviews, AI Mode, Perplexity and ChatGPT. It is bought separately, from $71.20/month.
Is it available in Spanish?
Yes, the interface is translated into Spanish and it provides Spanish market data, which not every SEO suite offers.
Compare SE Ranking head to head
Pricing, features and limits of SE Ranking against its direct rivals.
Where SE Ranking appears
Rankings where we have picked this tool.